Brand X Hebron

Brand X Hebron

445 Lincoln Ave, Hebron, NE 68370, United States

+1 402-200-2739

American restaurant, Bar & grill, Restaurant
(155)
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About This Place

Located in the heart of Hebron, Nebraska, Brand X Hebron is a standout American restaurant and bar & grill that masterfully blends classic comfort food with a welcoming, lively atmosphere. Known for its hearty flavors and freshly prepared dishes, this local gem offers a menu designed to satisfy a wide range of cravings—from the juicy, perfectly seasoned cheeseburger served alongside crispy fries to indulgent options like beer-battered mozzarella sticks and rich, creamy mac and cheese.

One of the true highlights here is the savory steak offerings, particularly the sirloin steak dinner praised by many visitors for its tenderness and generous portions. Accompanied by traditional sides like hash browns or mashed potatoes, these dishes evoke a genuine sense of home-cooked satisfaction. The whiskey steak fries are another beloved choice, delivering a bold, smoky flavor that pairs exceptionally well with a frosty mug of your preferred local beer or a refreshing Bloody Mary.

Brand X Hebron doesn’t just impress with food—its atmosphere warmly invites guests to relax and enjoy. The grill's recent updates have beautifully retained original architectural touches, such as the unique window shapes, blending nostalgic charm with a modern vibe. Customers consistently highlight the attentive and friendly service, particularly the gracious hospitality of servers like Roberta, making every visit feel personal and inviting.

Whether you're stopping by after a long day of travel or gathering with family and friends for a hearty meal, Brand X Hebron delivers both convenience and quality. The environment is comfortably lively, perfect for casual dining or larger parties, creating a space where good food and good company come together seamlessly. Many guests return time and again, drawn by the combination of reasonable prices, impeccable service, and the genuine flavors of Nebraska’s heartland.

For those passing through or locals in search of an authentic bar and grill experience, Brand X Hebron stands out as a destination worth savoring. From the first bite of a Popper Burger with its creamy cheese, bacon relish, and spicy jalapeño crunch to the last sip of a cold beer, this spot leaves a memorable impression that invites you to come back for more.

From the business
Identifies as veteran-owned
Service options
Takeaway Dine-in Delivery
Highlights
Fast service Great beer selection Great cocktails Sport
Popular for
Breakfast Lunch Dinner Solo dining
Accessibility
Wheelchair-accessible car park Wheelchair-accessible entrance Wheelchair-accessible seating Wheelchair-accessible toilet
Offerings
Alcohol Beer Cocktails Coffee Comfort food Happy-hour drinks Late-night food Quick bite Salad bar Small plates Spirits Vegan options Wine
Dining options
Breakfast Brunch Lunch Dinner Catering Counter service Dessert Seating Table service
Amenities
Bar on site Toilet Wi-Fi Wi-Fi
Atmosphere
Casual Cosy Historic Trendy
Crowd
Family friendly Groups Locals Tourists
Planning
Accepts reservations
Payments
Cheques Credit cards Debit cards Credit cards
Children
Good for kids High chairs Kids' menu
Parking
Free of charge street parking Free parking lot Parking

Opening Hours

  • Monday
    05:00 PM - 11:30 PM
  • Tuesday
    05:00 PM - 11:30 PM
  • Wednesday
    05:00 PM - 11:30 PM
  • Thursday
    05:00 PM - 11:30 PM
  • Friday
    05:00 PM - 11:30 PM
  • Saturday
    05:00 PM - 11:30 PM
  • Sunday
    11:00 AM - 11:30 PM

Map & Directions

Visitor Reviews

  • Cody
    1 month ago

    Popper Burger (cream cheese, bacon relish and jalapano bottlecaps) with Sweet Potatoe Fries went down great served with friendship by Roberta . Must stop in!

  • Mark Stephens
    1 month ago

    Great Bar, Great service, during our visit to Nebraska. Highly recommend a visit.

  • Meghan Vost
    1 month ago

    Super fun time and amazing staff!! We really enjoyed the sirloin steak dinner. Delicious and exactly what we wanted being in the heart of Nebraska. They’ve done a beautiful job with updating the bar & grill with original windows shape. Very reasonable prices. We will go back over and over again!!

  • McKenzie Bolt
    2 month ago

    My family and I were here for an event and this was not only convenient but the food was great and the atmosphere was good for a large party. I’d say this is a good go to for when you are in Hebron. I got a steak and mashed potatoes which were cooked just how I asked.

  • Lisa H
    2 month ago

    Found this place while passing through traveling across country. Roberta was our server. Everything was great - food, service and prices! We will be making this place a destination.

  • Jen Mulder
    3 month ago

    We went there for ice cream. We were greeted as we walked in the door. The ice cream is soft serve and you run the machine yourself! There were cups, cups with delicious brownies, and cones. There are sprinkles and things to add to your ice cream. When you’re done, you pay at the bar. Great small town place to eat!

  • Harley Good
    3 month ago

    Best food I’ve ever had. I’ve been to a lot of restaurants. Restaurants I’ve been to are not as good as this place. Better than the restaurant we have in our town. I hope you guys expand the restaurant in other places in the future. If not, keep up the good work . I’d give this place 6 stars or more if I could.

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